The latest tipple for the perfect summer cocktail - we've launched ABSOLUT London, with a limited edition bottle designed by Jamie Hewlett of Gorillaz fame.
The new release from the leading vodka brand celebrates an iconic year for the Capital as it prepares to celebrate the Queen’s Diamond Jubilee and Olympics 2012. The striking red, white and blue bottle represents Jamie’s take on London’s style and fashion pioneers over the past 200 years, featuring key people who have influenced the city.
The seven characters encapsulate a diverse heritage, spanning from Dickensian times and 18th Century Dandy through to punk.
“It was an honour to be approached by ABSOLUT to collaborate on this project,” explains leading graphic designer Jamie. “London has always been and continues to be a cultural hub which inspires creativity so it deserves to be celebrated.”
ABSOLUT London is available in store now, priced at £21.50.
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